From the family to the city Changhong intelligent service early victory

IT168 In the Changhong "13th Five-Year Plan" layout released earlier this year, Changhong first proposed to vigorously develop emerging industries for intelligent services, and will be listed as one of the five major emerging industries Changhong will focus on in the future, shouldering the burden of rebuilding a new Changhong. .

In the first half of this year, around the rapid advancement of smart cities, Changhong successfully won the bid for many smart city projects such as Guangyuan’s population informationization project; with breakthroughs in smart education, Changhong Education Technology Co., Ltd. has risen to the top three in the industry and first in the West; Manufacturing planning and solutions are entry points. Changhong Smart Manufacturing Co., Ltd. was established at the beginning of the year and its operating income is expected to exceed RMB 500 million within three years. Last year, the smart service industries, such as help, medical services, etc., which were launched last year, showed a relatively rapid development trend.

At present, around the layout of the intelligent service system, Changhong has successfully incubated a number of industrial companies such as Help, Procurement, Purchase of Food, Family Help, Guantongtong, Internet of Vehicles, and Wisdom Education, and has been committed to the construction of enterprise information. Hong Hong Software, Hong Hong Technology and Changhong have the ability to expand intelligent service systems from smart homes, smart communities to smart cities, and initially completely transformed from a single product operation to a “product + service” user operation, transforming Changhong's intelligent services. The early battle was a success.

Intelligent Transformation: From Intelligent Hardware to Intelligent Services

To cope with the Internet challenges and enhance the competitiveness of the company, Changhong Chairman Zhao Yong put forward the "Intelligent, Networked, and Collaborative" "New Three-Dimensions" intelligent strategy transformation in October 2013. Since 2014, Changhong has launched CHiQ series smart TVs, refrigerators, air conditioners and other products. This year, Changhong has successively launched “Space Smart” IoT refrigerators, CHiQ smart air stewards, and the world’s first artificial smart TV. Its intelligent products have been fruitful and have become a continuous leader in intelligent transformation of the home appliance industry.

With the improvement of the level of product intelligence, the “mass” convergence of various types of intelligent terminal products, and the exploration of the new business model of “Internet of Things” in the Internet of Things, Changhong has invested its vision in the emerging industries of intelligent services, through the world’s first open The establishment of the IOT Operations Support Platform (UP platform) opens up barriers to information and services for equipment, data, cloud, O2O services and users, and moves towards intelligent services in the IOT environment.

The intelligent service realizes an on-demand and active intelligence, that is, it captures the user's original information and builds the demand structure model through the background accumulated data, performs data mining and business intelligence analysis, in addition to analyzing the user's habits, preferences, etc. In addition to explicit requirements, we can further tap the hidden needs associated with the status of time, space, identity, work life, and actively provide users with accurate and efficient services. What is needed here is not just transmission and feedback data, but also the need for systematic multi-dimensional, multi-level perception and active, in-depth identification.

Based on the Changhong UP IOT support platform, Changhong AI TV will automatically memorize, analyze, and recommend “hosts” to enjoy the user’s time and increase understanding of the user’s individual needs, even if the user just gives a relatively “ambiguous” Voice instructions can also provide users with the content and services they need.

Changhong relevant person in charge said, "With the support of Big Data, Changhong's smart products are more humane. Combined with big data algorithms and a series of network neural algorithms, more products will be self-learning, self-evolving and active in the future." The ability to serve. While meeting the individual needs of users, we will also tap the potential needs of users, explore new business models, and promote the development of new industries for Changhong's intelligent services."

Breakthroughs: Smart Service Shows Vigor

According to Changhong's "New Coordinates" intelligent strategy, along with the "collaboration" direction, Changhong plans to intelligently coordinate each terminal to form an intelligent service system solution, and vigorously develop smart homes, smart communities and smart cities to break down home appliances. The industry “border” completes the ultimate goal of Changhong’s intelligent transformation. Changhong took the smart service step back in July last year.

On July 28 last year, Changhong released China's first fully-collaborative “wisdom community-smart home” service solution on the signing ceremony of the “Smart Community Strategic Cooperation and Changhong OTO Community Ecology Forum”. Operate two major businesses: Little help with smart properties and proper health and wisdom.

Changhong Education Technology, which was established last year, upholds Changhong’s Internet intelligence strategy, implements “Internet+education” and focuses on “building a new platform for education and eco-aware learning”, and uses smart devices such as Changhong Education Touch and Changhong PAD as ports. With advanced educational information solutions such as "teaching equipment monitoring system", "long-distance teaching observation system", "teaching cloud classroom", "future classroom", etc., education is based on "education of wisdom" to construct an education ecosystem and provide an overall solution . According to the data of the annual report of Aowei Cloud Network, in 2015 interactive smart tablet market, Changhong ranked industry TOP3 brand. In the first half of 2016, according to statistics from Aowei, Changhong continued to rank first in the industry's top camp, TOP3, occupying half of China’s interactive smart tablet.

Focusing on the Internet of Things city application, it further consolidates Changhong's application capabilities for IoT. Hongxin Software cooperates with the well-known Internet of Things company to establish Senhong Technology. Ever since its inception, Senhong Technology has closely followed the market, taking advantage of complete solutions, rapidly advancing smart city business, providing solutions for smart transportation, smart education, smart medical care, smart site monitoring, and safe cities in Guangyuan, Xichang, Mianyang and other western provinces. The city successfully implemented a number of projects that have become model projects for the construction of smart cities in Sichuan Province.

From smart homes, smart communities, and smart cities, the layout of Changhong's emerging services for intelligent services has begun to take shape. The Changzhou-built IOT operation support platform has 21 competence centers and capability opening platforms such as user centers, equipment centers, and payment centers, which can enhance the product and service capabilities of the entire industrial chain, and realize scenario-based user operations. Data operations will quickly support the innovative applications of IoT that are hatched in the areas of smart homes, smart communities, and smart living, and will form a user-centric Internet of Things ecosystem across vertical business lines.

“Changhong’s smart strategic transformation has a clear-cut approach and a clear path. It is a strategic layout based on the Internet for the Internet of Things. It is forward-looking and practical, and has undergone a period of 'transformation' of the previous transformation. Whether it is product competitiveness or system service capabilities, Changhong All have made great progress. It has given direction and provided reference for home appliance companies and other traditional industries that are currently in the transitional and confused stage, and Changhong's growth potential has begun to show,” said an industry observer.

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